A brand refresh for Uteboxen, Asarum
For Uteboxen, a trusted Swedish supplier of horse stables and wind shelters, we refined the brand identity to highlight their commitment to quality and craftsmanship. The updated logo features a reworked silhouette of a bold rearing horse paired with the company name, conveying the strength and character of their equestrian products.
In addition to the logo and guidelines, we created various other materials for Uteboxen, including their website, product sheets, price lists, and a new brochure for Falsterbo Horse Show. Each element was designed to reinforce Uteboxen’s image as a reliable supplier of robust and affordable stables and stable fittings. The new brand identity and supporting materials underscore their dedication to delivering locally sourced, high-quality materials, staying true to Uteboxen’s promise of Swedish-made durability.
This project was completed in collaboration with Mediapropeller. Photography by Ahlqvist & Co. and Cinematik.
ClientUteboxenServicesLogotype, Brand identity, Marketing materialsLinkuteboxen.sePartnerMediapropeller